Crafting a brand that feels right at home

The Shutter Family is a new Lower Hutt-based business offering refined window treatments for house-proud Wellingtonians. To launch with impact, they needed a full brand identity and website that reflected their attention to detail and elevated aesthetic.

A timeless identity with a local touch

We began with a logo designed to balance sophistication with a sense of home—classic, versatile, and quietly confident. To bring a distinctive New Zealand flavour, we paired it with hand-drawn Silver Fern illustrations, adding personality and local charm across the brand suite.

An inviting presence—online and in-home

To showcase The Shutter Family’s beautiful product range, we designed a sleek, user-friendly website with strong visual flow and intuitive navigation. The result is an online experience that feels just as curated as the spaces their shutters will live in.

A refined brand made to last

From identity to launch, every element was designed to support a confident, long-term presence in the interiors market. The Shutter Family is now well positioned to grow its reputation as a go-to for timeless window treatments in Wellington homes.

Ready to forge the brand your business deserves?

Let’s talk about where you’re headed—and how we can help get you there, one bold step at a time.